Dynamics

Customer Insights

Dynamics Customer Insights is the ideal marketing platform for every marketer. Ever dreamt of executing real-time marketing alongside your sales and service colleagues on the same database? Now it's possible!

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Two tools in one

Dynamics Customer Insights consists of two parts: a Customer Data Platform (CDP) and a Marketing Automation Platform. See below some of the main beloved features.

Unified profile

Forge a comprehensive view with a unified profile that benefits the entire organization. Integrate data to personalize interactions and increase engagement.

Journey orchestration

Elevate customer experiences through precise journey orchestration. Use different touchpoints for personalized interactions, enhancing engagement fluidly.

Email marketing

Create stunning emails effortlessly with drag-and-drop. Incorporate dynamic content from sales, customer service, and marketing databases. Personalize without using code.

Segments

Build segments that matter by using all data within your organization. Divide your target audience based on shared characteristics to enhance personal communication.

Lead management

Create lead management strategies within one platform. Generate the lead, nurture them and hand them over to sales, without leaving the platform.

Forms

Design user-friendly forms on your website to capture leads and initiate connections with your organization, ensuring they align with your brand.

Consent

Stay informed about the latest updates in GDPR legislation, and ensure that you communicate only with those who have granted you permission.

Mobile marketing

Use the limitless possibilities of mobile marketing with push notifications and text messages. Make sure to hit the right channel for your customers.

Events

Organize events and communicate with invitees, registrants and participants effortlessly. Work together on the event and update colleagues about attendance.

Benefits of Customer Insights

360-Degree Customer View

Dynamics Customer Insights provides a comprehensive view of customer data, allowing businesses to understand customer behavior, preferences, and interactions across various touchpoints.

Personalized Customer Engagement

The platform enables personalized customer engagement by leveraging insights to tailor marketing, sales, and service interactions. This leads to improved customer satisfaction and loyalty.

Integrated Marketing Automation

Dynamics Customer Insights enhances marketing by automating tasks, efficiently managing campaigns, and nurturing leads through personalized communication, improving overall effectiveness.

Comprehensive Analytics and Reporting

Dynamics Customer Insights offers powerful analytics. This data-driven approach informs decisions, optimizes strategies, and enhances understanding of ROI in marketing.

Curious what Customer Insights can do for your business?

Whether you're working in IT, Marketing, Sales or Service, I am happy to show you the possibilities of Customer Insights.